270: Holly Worton ~ Why Mindset Matters

Today’s Guest

Table of Contents

I’m back again, with another solo episode! Today, I’m talking about why mindset matters. I’ve been so focused on mindset for the past five years that I think I tend to assume that everyone else understands why mindset is so important. But it’s actually not all that obvious, especially considering I lived my entire life up until 2013 without focusing on mindset!

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What You’ll Learn

What mindset is and why it matters
How your mindset can help you or hurt you
Why mindset is NOT about just thinking positive
Why you sometimes need to dig through the mind crap
Why mindset is NOT the end result
What you need to do in addition to doing the mindset work

Things I Discussed

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Transcript

The transcript for this episode can also be downloaded here (no opt-in required).

Holly: Hello and welcome to the Business Mindset Podcast, episode 270. This is your host Holly Worton and I am back with another solo episode. Today, I am going to talk about: why mindset matters.

I feel like I talk about mindset a lot, I write books about mindset a lot, and sometimes I am not sure if I make it clear just why this is so important.

I think, by now, you have probably heard my journey of how my life, and my business, and just everything just completely turned around, and was totally transformed, five years ago, when I started working on my mindset. I really struggled before then, I had lots of problem with low-self-esteem, low-self-confidence. I had all the business and marketing skills I needed to create a successful business, but it just wasn’t working because I didn’t believe in myself, I didn’t trust myself and I didn’t value the knowledge that I had. I had major issues with mind crap: lots of fears, lots of blocks, lots of limiting beliefs. And it was once I started paying attention to these, and uncovering these, and working to transform these, so that my beliefs supported me, rather than hindering me, or impeding my success. Once I did that work things completely turned around, and when you work at the subconscious level, when you work at the energetic level, the results you get are often immediate, but very fast; it is very, very, easy to see results. Assuming, of course, that you are also taking action in addition to doing the mindset work. And, one of the things that I love about doing mindset work is that clearing the crap makes it so much easier to take action and to take the right actions.

What is mindset and why does it matter?

Mindset is the collection of beliefs and attitudes that we hold. It is a collection of our fears, our blocks, our limiting beliefs, our supporting beliefs, everything that is going on in our minds in terms of beliefs and attitudes. And, our mindset can either help us or it can hurt us, or hinder us, and that’s why it is so important to be clear on what our current mindset is, what our current belief system is. Because, it is really hard to get the mindset we need, if we don’t get clear on where we are today. And, that’s why I often talk about the three questions, and a few years ago when I had an online program to help you with mindset it was based around three questions: who am I? where am I? and where am I going? And the second part of that, where am I? is based on where are you in your life? Where are you in your business? Where are you with your current mindset? Because once you get clear on what you have currently got, then you can see what you need to change, it can be really hard to think about what we want, what we need to believe, unless we look at where we are today. It really, really, helps to get that kind of clarity before we can do the work to get the mindset we need to take the action we need to take, to get the stuff that we want in our life, whether that is business or lifestyle stuff.

So, mindset is so important because like I said, it can either help you or hurt you. And the sad truth is that I think a lot of people just aren’t aware of the concept of mindset, they aren’t aware of their beliefs, whether they are helping or hurting them; and, I have been in business since 1999, and it wasn’t until 2013, that I actually took a look at my mindset and I started doing the work to transform it. I had run a business for so many years and really struggled with it. Even with my first company, which was wildly successful, it was still really rough because I had a lot of these limiting beliefs around self-confidence, and self-worth, and self-esteem, and I just really struggled with that stuff, even though I wasn’t aware of it. And I think that’s the important thing to point out here, even when you are not aware of this stuff, it is still there in the background, driving your decisions, driving your indecision, and keeping you stuck.

How can mindset help you or hurt you?

It can help you or hurt you in so many ways. It can keep you from taking action, it can keep you from achieving your goals, it can lead you to fear change and growth. So, even if you have goals, you have things that you want to achieve, those things are different from what you currently have. So, if you don’t have the right mindset, you can have so much fear of change and growth that you don’t achieve your goals, because you are afraid of change. You can have mindset issues around clients and boundaries, about your ability to get clients, about your boundaries with your clients. You can have mindset stuff around confidence and self-trust. And these are big topics, if you don’t trust yourself and you don’t have confidence in yourself, in your abilities, it is really hard to create a business that works.

Categories of belief

Creativity, business involves creativity, if we have mindset issues around our ability to be creative that can hinder the business. Leadership and outsourcing, and by now you may have realised that I am going though the 15 categories of beliefs and blocks that I have in my books, Business Beliefs and Business Blocks. Leadership and outsourcing, as entrepreneurs we are leaders, so if we are not stepping up into that leadership role, or if we have fears or limiting beliefs around it, that’s going to hurt our ability to create a successful business.

Learning, as entrepreneurs we have so many things that we have to learn. We are constantly learning, but if we have beliefs around our ability to learn, or if we believe that we are not good learners, that can hurt us, and hurt our ability to learn the things we need to learn to be a business owner, or an entrepreneur.

Lifestyle, a lot of us have an idea of what kind of lifestyle we want to live, but perhaps we believe we don’t deserve it, or we can never achieve it, or it is okay for other people to have that kind of lifestyle but not us, for whatever reason. Any beliefs that we have around lifestyle can effect our ability to create the lifestyle that we want.

Marketing and sales, it is a part of business, you have got to do it. You can’t get away with it if you want to have a business. So, if we have limiting beliefs about marketing and sale and our ability to do these things, that will absolutely effect our business. So many people have limiting beliefs around sales and what it means to make sales, and what it means to sell to people. You have got to do that stuff, if you don’t do it, you are not going to get clients. So, clearing beliefs that aren’t serving you around marketing and sales will absolutely help you to build the business you want.

Money is a big issue for all of us. Even people who appear to be successful and appear to be making the kind of money that you want to make or that they want to to make, will still often have money issues. And I think this is still an important thing that I have to point out it is an ongoing thing, because it is like peeling off layers, you do some work, you make progress, you achieve your goals, and then other stuff comes up that you couldn’t see before because you had the other mindset stuff that was getting in the way. So, money stuff, there is often many layers to our money blocks and our money mindset.

Personal power, that is a big issue for a lot of entrepreneurs, you have really got to step into your personal power, so you can unleash your inner expert and be seen as the expert in whatever it is that you do. So, if you have any issues with power, if you have any limiting beliefs around power, and what power means, that will effect you and it will effect your ability to step up as a powerful leader. If you believe that power is wrong, if you believe that power is evil, that’s going to effect you. Power is not necessarily a bad thing, it is an energetic thing, and you can use it for good things, or you can use it to hurt people.

Strategy; clarity; vision; if your mindset isn’t where it needs to be in terms of this category, that will effect your ability to create a successful strategy so that you can achieve your vision. And, oftentimes, in terms of vision, we play small, so we will create small goals for ourselves. We will create a small vision for ourselves and sometimes that is our next step. But it can help to see beyond that next step into something bigger, it is like I don’t know if you have ever done the martial arts thing where you punch the board with the fist and try to break the board. Or, I do kickboxing, and try to break the pad. You have got to punch through the pad, you have got to punch through your opponent, you have got to punch through the block, the board, because that’s how you break it, that’s how you get through to the next level. So, if your vision for yourself is so tiny you are not going to get very much progress towards your goals. And if your vision is small, your action steps are going to be small and it is going to take you so much longer to get where you want to be. So it helps to have a big dream, it helps to have a big vision, even though you are going to get there step-by-step, because if you just go for the tiny, tiny, vision that seems attainable you might not even get there, because that’s your limit and you need to be pushing beyond that limit, hope that makes sense.

So, in terms of success and opportunities a lot of us want to have a successful business, we want to feel successful, but a lot of us also fear success and sometimes consciously we strive for success, but our sub-conscious mind fears it. So, if your subconscious mind is not on board with what your conscious mind wants, it is not going to happen, you won’t see opportunities that present themselves to you.

Next is value and self-worth, this is another huge topic, if we don’t value ourselves, if we don’t value our knowledge, if we don’t value the inner expert that we have within us, if your self-worth is so low that we can’t get out there and offer our services to people then we can’t create the business that we want, and visibility goes along with that, and that’s the final category. So, if we don’t have the mindset we need it is so hard to get visible, it is so hard to start playing small, it is so hard to get out there, so that people can see us, so that people, our ideal clients that don’t know perhaps that we exist, find us. So, not having the mindset, the right mindset, the supporting mindset in all of these categories, can really hurt you, it can really keep you stuck, it can really keep you from achieving your goals. It can really keep you from taking the action you need to take to make this happen.

More than positive thinking

So, I often say that mindset is not just about thinking positive, I think a lot of people get confused when we talk about mindset, and they think: oh no, I just need to keep a positive outlook, I need to say, “I can do this”, I need to say, “I believe in myself” and do my affirmations – and that’s really not enough, affirmations are not good enough. Affirmations work with the conscious mind and sometimes with the subconscious mind, but it takes a lot time, it takes a lot of repetition, it takes a lot of work for those conscious affirmations to slip into your subconscious mind, it is not an efficient way of changing your mindset. And that’s why I am really not fond of affirmations, I have so many times been in sessions with clients who were using muscle-testing to test whether something believes something or not at the subconscious level, and they often give me their affirmations, and they say: let’s test this, I want to see if I believe it, and 99 times out of 100 they don’t. They have been saying this statement over and over and over again, God knows how many times and it has not yet slipped into the subconscious mind, because it is not sufficient. Using techniques that work directly with the subconscious mind like heart-centred-energy work, like PSYCH-K®, like all the other techniques that exist out there, using those techniques will help you to change your beliefs, super-quick, super-easily. I always say: PSYCH-K® five minutes or less to change a belief. How many repetitions of an affirmation would that be? It is so much more efficient, it is so much more effective to work directly with the subconscious mind.

Digging deeper

Next, I wanted to talk about why sometimes you need to dig through the mind crap. And this goes again to not just thinking about the positive, because, it is very important to know what you want, it is very important to know what you need to believe so that you can get what you want. But, you also need to look at the blocks, you also need to dig through the mind crap, and the way to do this is to start out by just being open to looking at that stuff and being open to digging deeper. And you can do this through journalling, you can do this through just getting clarity, so I always tell the story that when I first trained in PSYCH-K® and I started working on my mindset, I would pay attention throughout the day to stuff that I procrastinated on, stuff that I was afraid of, stuff that I hesitated to do, and I would stop,look at that stuff, write it down, and then try to figure out what was going on there, what’s behind this? What am I afraid of? What’s stoping me? What’s blocking me? And you need to spend some time looking at this, so you can reframe it into what you need to believe and then do the work to program those beliefs. This is why I think that staying positive and just focussing on the positive might be hurting you because sometimes you do need to dig through the crap, you do need to look at: what are my fears here? What am I afraid of? What’s keeping me stuck? And once you have that you can turn that around and do the work that you need to do to get the beliefs that you need to have. But, it is important dig through the mind crap, it is important to look at the blocks, it is important to look at the limiting beliefs, so you can’t just stay positive, you need to look at the shadow side of your mindset.

Spiral Staircase

So, I also wanted to really make clear that mindset is not the end result, we are not just changing our beliefs and releasing our energy blocks, because we want to have the perfect mindset, because we want a perfect, super-shiny, beautiful mindset, that is not end result, that is the vehicle, that is the means to get you what you want, whether that’s the ideal lifestyle, the ideal business, whatever it is that you are working towards, whatever it is that you are working towards, whatever it is that you want in your life, mindset is the vehicle, it is how you are going to get there. And, to get there, you need to take action.

So, I often talk about mindset work, and business and life work, as going up a spiral staircase, with one step you are doing the mindset work, with the other step you are taking practical action. And as you go up these levels, sometimes you will reach plateaus, or blocks, that you feel like you have worked on before, you might think: God, I have worked on my visibility before, I have worked on my money crap, I have worked only beliefs around marketing and sales. But it is a new layer of that, it is like I said, doing this work peels off the layer, you take the action, you get up to a new level, and then you can see stuff that you couldn’t see before. And then again, you take the steps, you take one step with doing the mindset work, you take one step doing the action work and you take these steps: mindset, action, mindset, action until you get up to the next level and then you keep on going. I am always aware when I say this, that it sounds kind of exhausting, that you are always going to be doing this until the day that you die. Honestly, I think I am, I think I am going to keep doing this work until the day that I die because I constantly want to improve, I constantly want to clear the crap, I constantly want to get better and better and better at what I do, and how I get it out there and how I help people and how I live my life.

So, if you are into personal development, if you are into having the life that you want, and the business that you want, this is ongoing work and that is why I think it is so important for you to train in a technique yourself, that you can do yourself, that you can use yourself, to change your limiting beliefs, to change your mindset, to reprogram your mindset at the subconscious level. And to release the energy blocks so that you can do this every day, every week, every month, do the stuff on your own, because that is so empowering to be able to do the stuff on your own. It is also a great investment in yourself and it is also a lot cheaper to be able to do this on your own. I work on my mindset not every day, but absolutely every week, and then when I get stuck on stuff, that’s where I go and see another professional. I have a whole team of people that I work with on and off to clear the stuff that perhaps I can’t quite clear on my own, because I can’t see the full perspective on the stuff that I need to work on. So, I will always advocate training in a technique whatever it is, whatever you like, whatever works for you, there is no one solution that is right for everyone, so that you can do this work yourself, you don’t have to wait until you have money, you don’t have to wait until you fit into someone else’s schedule, you do it yourself as and when you need it.

Mindset work that is fast and easy

Finally, I want to be clear about the fact, I am wary of making it sound like hard work. It is work, but is is easy work, I find it really, really, easy, now that I have trained my work to do this work. So, it is not like you have to go to therapy, and dig up a bunch of crap, and it is really painful, and you have to relive it, and ugh. No. It is just being aware of what’s going on for you, being aware of how your mindset serves you or does not, and then making those changes. It is fast, it is easy, and it is very effective, and you get very good results. So, it is something that you can do in five minutes, if you just want to change a single belief, or it is something that you can spend 15 minutes on, half an hour, an hour, whatever. You know, I was just hanging out with a friend for five days and we did five days of really intense channeling and mindset work, and I was exhausted by the end of it and I probably wouldn’t recommend that model for most people. I loved it, I got so much out of it, I am super-excited about everything now, every more so than I was before. It was absolutely deep life-changing work, but you can also do deep life changing work in fifteen minutes, or twenty minutes a day. Find what works for you, do it in the morning as part of your morning routine, do it in the evening as your evening routine, after you finish work. Do it on the weekends, do it whenever it works for you. But find something that works for you, train in a technique you can use to transform your beliefs yourself, and do it, do it, do it, do it. I cannot stress enough to the importance of getting started on this mindset journey, now, as soon as possible. I wish I had discovered these techniques, I wish I had discovered this knowledge, I wish I had discovered this perspective in life, decades ago, but I didn’t, and so I started when I stated, and the last five years have been massively transformational for me.

So, if you get anything out of today’s episode, it should be: do it! Take action, train in something that is going to help you transform your mindset, if you already have something sit down and spend a few minutes working on your mindset, do something, but absolutely take action. You can’t not take action and expect things to change. You have got to do conscious work on this stuff, it is the basis of what I teach, it is the basis of what I live, it is the basis of how my life has just massively transformed in the last few years. So, I highly recommend that you take action today, whatever that is, so stop now and think, what is one thing that you could do to upgrade your beliefs, release your blocks, to change your mindset about business and life, so you can unleash the expert that you have within yourself and get it out there into the world, so that you can build the business you want, have the lifestyle you want, and attract the clients you are here to help.

Patreon

So, that’s all for today I hope you found this interesting and useful, please drop me a line and let me know what you thought of this episode, email me at: [email protected] or find me online and find me online and get in touch. Also, I would love to see you on Patreon I am putting together a membership community there that is quite unlike anything else that I am aware of and is quite unlike a lot of membership programs out there. A lot of membership programs, I was talking to a friend about this the other night, are very content heavy, they will include some live calls, they will include a lot of stuff that you can perhaps study on your own and perhaps learn and transform that way. I am trying to do something a bit different here, I am doing a lot of done-for-you work, so a lot of the tiers include done-for-you mindset-work, including PSYCH-K® work, heart-centred energy work, stuff so you can release your blocks, release your fears and get the beliefs that you need to unleash your inner expert and get yourself out there.

So, I think this is really unique, I am super-excited about this, I am going to include some live calls and some live trainings but a lot of it is done-for-you mindset-work, so I would love to see you in there, if you head over to http://Patreon.com/HollyWorton and you can join me in there. Membership starts at just $1 a month, and you will get exclusive access to stuff that I don’t share anywhere else. This is super-important, it is going to be stuff that I don’t talk about on the podcast, it is going to be stuff that I don’t provide anywhere else, and I am moving a lot of my ways of helping people over to the Patreon group.

So I would love to see you in there, I would love to help you with your mindset and as I said, a lot of it is done-for-you, you don’t have to show up to get the results, and this is really, really, important. I do believe, I am a big action taker, I believe in taking action, but also believe in getting help and making it as easy as possible so this is one way that I can help people and that you can get help in a very easy, very simple, way. So, this is one action you could take today to help your mindset, joining me on Patreon, again that is: http://Patreon.com/HollyWorton.

Next week

And that is all for now. Next week’s episode will be with the fabulous Joanna Hennon, she is coming back, and we will be talking about all kinds of interesting stuff. So, remember to visit: http://HollyWorton.com/270 for the show notes on this week’s episode. Again, thank you for listening.